BYU Harold B. Lee Library
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REDBOOKS Advertising Database

October 21st, 2013

When we mention the words “Red book” I’m sure something like this comes to mind…

Selecting a book

When in fact REDBOOKS is the premier advertising database, with the most comprehensive, up-to-date info on the top advertisers and agencies, REDBOOKS provides you an edge for new business development and competitive intelligence. Hows that for a literary plot twist!

You may access REDBOOKS here!



Global Business Research Clinic

October 10th, 2013


Download the handout.

Ask a Librarian: The solution to life’s big problems

October 8th, 2013

Are you feeling down? Lost in piles of homework and assignments?


Get fast acting “Ask a Librarian

Get a hold of help anywhere any way you can, now in the library! Text, call, email, and chat your way through a successful researching session. Ask A Librarian is makes it easy to ask a quick question or get more in depth help for your scholarly needs.

Advanced Market Research Clinic

October 3rd, 2013


Company Research Clinic

September 26th, 2013


Download the handout.

Glorious HD Movie Viewing Room

September 23rd, 2013

The library has created a glorious HD Movie Viewing Room. Well, I would call it a movie theater but we will go with “Viewing Room”. To go along with the “Viewing Room”, the library has released a pretty funny informational commercial. To view it, Click on the image.


To reserve the “Viewing Room” for your next Friday date night, educational video night, or study break go to Be sure to check out our Recommended Finance Movies as well.

Marketing Research Clinic

September 20th, 2013


Download the handout.

Business Research Clinic Schedule

September 12th, 2013


ESRI’s Business Analyst Online

August 20th, 2013

Were you ever curious about what the market for a product looked like in a certain area? Or have you been curious about the demographics of a specific area?

Business Analyst Online allows you to select very specific areas and view reports on that specific area. Some of the reports include Financial Investments Market Potential, Medical Expenditures, and Demographics and Income Profile to name a few reports.

To start, you must go to the ESRI BAO database (click the link) and create a profile. Once you do that you are good to go! Have fun exploring!

Want a Better Life? Or Maybe a 10.1′ HD Tablet from OECD?

August 6th, 2013

Does 10.1″ of pure entertainment on a HD tablet give you a better life? If you think it would, enter OECD’s Better Life Initiative contest. To bring awareness to the OECD’s Better Life index, OECD is giving away a tablet.

Enter the contest and learn more about the Better Life Index by clicking here!

The steps are as follows.

1.) Like the Facebook page
2.) Create a Better Life Index on the Facebook page
3.) Submit your BLI photo by August 28th

After you enter the contest, don’t forget to check out the OECD Database or any other Economics Resources at BYU here!