We may already have an answer.
When we mention the words “Red book” I’m sure something like this comes to mind…
When in fact REDBOOKS is the premier advertising database, with the most comprehensive, up-to-date info on the top advertisers and agencies, REDBOOKS provides you an edge for new business development and competitive intelligence. Hows that for a literary plot twist!
You may access REDBOOKS here!
Protect yourself from Havoc by escaping to the H.B.L.L.! The library has all the resources, you need to protect yourself from Havoc!
Watch the library’s new promotional video about the havoc of computer viruses here!
If computer viruses are not a problem I can bet your roommates girlfriend is. Unconvinced? Check out just how much havoc relationships can wreak here!
Still not convinced? Well what about your roommate that parties like a rock star? Just to show you how much Havoc they can wreak on your academics check out this video here; and find your safe haven at the library.
Your safe haven from the elements is in the Harold B. Lee Library. See for yourself by watching this video; It Doesn’t Snow in the Library.
See the library’s latest promotional videos, in support of the Research Rescue campaign. Then come back here for help with your research!
From the “Overheard in the Tanner” section of the Fall 2012 Marriott Alumni Magazine:
What are the chances of BYU’s football team making it to the national championship next year?
There’s a new kind of options market where the answer to questions like that could earn you a nice return on investment. The Allstate Sugar Bowl, which hosts next year’s game, is selling what amounts to options on the game’s tickets. For as little as $30 you can buy an option to purchase tickets at face value should BYU make it into the championship game. No refunds, should BYU fail to make the championship.
Want a less risky investment? Starting at $115 you can buy options for this year’s teams, Oregon or Auburn. Of course, if BYU were to be 12-0 at the end of next season, how much profit do you think you could make by selling your $30 options to other BYU fans?
They’re calling these “Team Ticket Reservations,” and you can find the market here.
So whether you’re willing to part with $30 just in case BYU somehow makes it to the championship and you want a guaranteed spot at low cost, or whether you’re willing to spend $85 for options on Alabama, knowing that if they make it to the game you could gain a huge return selling your options to the Crimson Tide faithful, in either case we have one more reason to pay as much attention to ESPN as NYSE.
I’m always surprised by how often we assume that the information we need is only a click away on the Internet. Perhaps I shouldn’t be, since this seems true enough when what we want to know is something like how many cities in Utah have a larger population than a sold-out LaVell Edwards Stadium (the answer is nine, see 1 & 2). But of all people, those of us in business and economics should realize that if someone can charge you money for something they’re not likely to give it to you for free.
To this point I came across an apt quote yesterday, from Thomas Mann at the Library of Congress:
Mann makes a strong argument that as long as copyright exists information will be for sale (3). I’d add that as long as tools and processes are developed that add value to information, access to those technologies will also be for sale. But I do think Mann underestimates the ingenuity of market forces. Chris Anderson, author of The Long Tail, makes the case in his latest book, Free: The Future of a Radical Price (4), that money can be made by giving things away. After all, Google has no trouble turning a profit without charging people to use its search engine.
Will this hold true to the point where ‘everything’ will become freely available on the Internet? Probably not. If there’s one thing that’s certain in business it’s that there will never be only one business model. As much as the phenomenon of “Free” has put unprecedented amounts of information at our fingertips, there’s even more that’s available for a price, and as Mann points out, short of a worldwide disavowal of intellectual property, there always will be.
Common wisdom has it that information wants to be free, but common sense dictates that people want to get paid.
Richard Hacken, European Studies Librarian, was recently looking through some pamphlets and other rare items in BYU’s collections:
“I noticed some parallels between our own finances, banks, toxic real estate assets, and economic recovery plans and those of Austria in earlier years.”
Here are four of the titles he mentions, with translations:
1862: Die dringende Nothwendigkeit zur unverzüglichen Expropriation des Privilegiums der Bank zu Gunsten der gesammten Völker Oesterreichs…
1862: The Acute Need for Immediate Expropriation of Bank Privileges for the Benefit of the Entire Austrian People…
1912: Zur Lösung der Wohnungsfrage in Österreich…
1912: On Solving the Housing Problem in Austria…
1927: Bankenskandal: Eine Billion Steuergelder verschleudert!
1927: Bank Scandal: One Trillion (yes, trillion – false cognate) in Tax Money Down the Rat Hole!
1932: Wiederaufbau der Wirtschaft durch international organisierte Selbsthilfe…
1932: Economic Recovery through Internationally Organized Self-Help…